About SERP - Telangana


A voluntary organization


The Society for Elimination of Rural Poverty (SERP) was established by the Government of Andhra Pradesh (AP) as a sensitive support structure to facilitate poverty reduction through social mobilization and improvement of Livelihoods of rural poor in Andhra Pradesh.
As per the Andhra Pradesh Reorganisation Act, 2014, SERP is divided into AP SERP and TG SERP for implementing Indira Kranthi Patham (IKP).
TG SERP is covered in all the 442 rural Mandals of 09 rural districts- Adilabad, Karimnagar, Nizamabad, Medak, Ranga Reddy, Mahaboobnagar, Warangal, Nalgonda, Khammam

The vision of SERP is to enable every poor family in rural Telangana to come out of poverty and stay out of poverty. SERP works on a comprehensive multi dimensional poverty alleviation strategy by focusing equally on the Livelihoods Value Chain and Human Development Indicators. The fundamental unit of development at SERP is the rural poor households and all interventions of SERP strive to achieve essentially two out comes - sustainable per capita household incomes of Rs.1,00,000/- per annum from multiple sources and improved Human Development Indicators.

With this in mind, SERP has relentlessly worked on a unique structure of community based organization by organizing 47,20,342 rural women into 4,14,406 SHGs, 17,978 Village Organizations, 442 Mandal Samakhyas and 09 Zilla Samakhyas.
SERP has established a unique institutional structure for the Community Based Organizations in the World. This CBOs structure has facilitated cumulative bank loans of Rs. 22,714.32 crores of commercial bank loans to SHG members, Collective Marketing to the tune of Rs. 6218.73 crores resulting in a benefit of Rs.75/- to Rs.100/- per quintal to the farmers, pesticide free cultivation in 10.49 lakh acres in 2013-14 alone resulting in a saving of Rs.3,000/- to Rs.15,000/- per acre to the farmers, etc. This unique model has been adopted by Ajeevika (National Rural Livelihoods Mission) at the National level in India.

Some of the key results of SERP, Telangana are:

  • 1, 97,144 Persons with Disabilities (PwDs) in 19,654 exclusive SHGs for PWDs.
  • 1,772 acres of fertile land with assured sources of water purchased and handed over to the rural poor.
  • Trained and equipped over 300 Community Based Resource Persons to provide end-to-end support to the producers, 
  • 23,70,219 lakh women enrolled in Abhayahastham (Pension) and another lakh rural poor household enrolled in JBY through the largest social security program in the country.
  • 1,796 Nutrition and Day Care Centrers established
  • 1,307 Early Child Education Centers established with 2171 students.
  • 20,486 cases pertaining to women resolved( domestic violence)

TELANGANA SERP CEO Sri A. Murli
cell ph- 996-336-7890
muraliaku@gmail.com

COORDINATOR (MKSP) / (SPM (K)) –B. Ravi Shankar
Cell ph 984-9900-750
bravishankar2000@gmail.com

DIRECTOR (Livelihoods) & - Sri M. Srinivas Baba
Phone:- 9000-3030-32
directorlhts@gmail.com